Sara Martin (Episode 27)

Sacred Conversations on Work

Episode 27

In Episode 27, Carol continues her conversation with Sara Martin, COO and Director of Strategic Initiatives at the Wellness Council of America, also known as WELCOA. Sara’s purpose is helping people fulfill their highest potential in work and life through corporate health promotion.

In Part 2 of this two-part interview, you’ll learn how to get started with planning and implementing a wellness program, one company’s example of building wellness into the organization’s DNA, and what’s required to be the employer of choice with millennials. You’ll also hear Sara’s best and worst work experiences, and simple yet profound ways to lead authentically.

Sara has launched award winning wellness programs, created new wellness products, and engineered work environments to create cultures of health across multiple industries.  She has been a session and keynote speaker at a variety of community and national events including National Health Enhancement Research Organization (HERO) Conference, the Art and Science of Health Promotion Conference, and the National WELCOA Training Summit.  She sits on the Johns Hopkins Mental Health in the Workplace Advisory Council and the CDC Workplace Health Resource Center Steering Committee.

Sara’s background includes corporate training, organizational development, and health promotion management. Before joining WELCOA, Sara managed the award-winning Well@Work employee wellness program for the 5,000 employees of BlueCross BlueShield of Tennessee and served as a Health Management Consultant for BlueCross.

Sara received her BA in Psychology from the University of Alabama in Huntsville and her M.S. in Industrial/Organizational Psychology from the University of Tennessee at Chattanooga.


For more info about Sara’s work, go to To contact Sara directly, please email her at or find her on LinkedIn at



HOST: Carol Ross,

GUEST: Sara Martin


GRAPHIC DESIGN: Nicholas Geier

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